Real Life Rocky Story
When people begin their journey in boxing, many have aspirations of headlining their own shows and dream of being the main attraction at one of the few boxing ‘Meccas’ in the world. On December 15th, that’s exactly what Rocky Fielding will be doing, when he puts his WBA Super Middleweight title on the line against pound 4-pound superstar Canelo Alvarez at New York’s Madison Square Gardens.
The scene of some of boxing’s great fights, including Ali vs Frazier and Lewis vs Holyfield, and to earn the chance to headline at ‘The Garden’ is comparable to a Hollywood film.
Rocky has worked his way back from defeat against Callum Smith, to the brink of superstardom and everyone at SW is delighted for him. It’s fair to say we have something spectacular lined up for his fight night attire.
The World is Watching
The fight is attracting worldwide attention, with the bout due to be shown across the globe on fight night. In the build-up to the night, we were incredibly pleased to welcome DAZN to our studio for a spot of pre-fight filming, along with Rocky himself.
The behind the scenes filming will form a part of the pre-fight build-up, highlighting the work that goes into our design process for such a prestigious fight.
We spent time showing them around our Lancashire based manufacturing studio, including highlighting the amount of work all our staff put into ensuring Rocky is fully kitted out and looking the part when he steps into the ring on fight night.
Rocky spent time with the crew, discussing all things Canelo and his thoughts on the fight.
It was a great experience for us as a company and we really enjoyed working with the crew and Rocky.
Keep your eyes out for the footage across the DAZN digital platforms on fight week as well as during the coverage on fight night itself.
We have produced a spectacular kit for Rocky celebrating the biggest fight of his career to date. The base of the shorts is a glossy white satin, which continues to and around the waistband. The side panelling is made up of a sleek white snakeskin and completed with a dazzling blueprint at the bottom of each leg. The shorts are completed with the names of Rocky’s children on the waistband in glittering silver Swarovski crystals. The shorts contain numerous sponsors, as well as the WBA badge, however, the most poignant addition is the tribute to the 96 Liverpool fans who passed away at Hillsborough in 1989.
Rocky’s ring walk jacket follows the same colour scheme and design. The base material is the same white satin as the shorts, trimmed with white snakeskin and the shimmering blueprint. The same print lines the jacket and also runs over the hood. Rocky’s initials feature on the left breast and back of the jacket in silver Swarovski crystals.
We have also designed and supplied Rocky with his fight week and fight night t-shirts. Keep an eye out for the grey shirts that will be worn during fight week and the white alternative that will be worn in the corner, as Rocky goes into battle.
Also sent to Rocky were the new SW Boxing Socks for 2019. A Black and White and Blue and White to choose from on fight night.
All that’s left to say, is best of luck Rocky. Go and shock the world.
Let us know your thoughts on all the designs on both Twitter (@Suz1Wong) and Instagram (@SuziWongCreations) using the #RFCustomDesign.